Summary

Poster promoting the Kodak Photo CD system. It shows a family watching a CD slide show on their television, with the slogan 'New Kodak Photo CD Is Here. Now a CD Music system, that also lets you share your 35mm photos and slides on your TV!'

This poster comes from a collection of Kodak campaign material kept by former Kodak advertising agency Catalyst. They worked on Kodak promotional campaigns from 1992-2000, and were the principal agency for Kodak Consumer Imaging from 1995/1996. Catalyst was headed by John Skinner, formerly of Kutt Skinner Bennett and Berry Currie Advertising - agencies that also worked closely with Kodak.

This collection of marketing material complements the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005 when the Melbourne manufacturing plant closed down.

Physical Description

Rectangular glossy colour poster with text and photograph of family watching television with image of man and woman on beach. Image of CD at top left of poster.

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