Summary

A price ticket for the Kodak Retinette 1B camera, produced and printed in Spanish by Kodak Mexico and kept by Kodak Australasia Pty Ltd, presumably as reference material for international packaging and marketing design. The sun-shaped label was designed to fit on the back of the camera body, and has a small diagram displaying how to place it. There is an empty space for retailers to write their pricing. Cardboard tickets like this would have been given to Kodak dealers and retailers for use in their merchandising units and displays.

This item is part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.

Kodak manufactured and distributed a wide range of photographic products to Australasia, such as film, paper, chemicals, cameras and miscellaneous equipment. Its client base included amateur and professional photographers, as well as specialist medical and graphic art professionals who used photography, x-ray and other imaging techniques.

Physical Description

Small cardboard sign with circular, sun-shaped cut-out at the top with yellow 'rays' and black centre with white text. There is a white tab on the bottom with a perforated square in the top right. This tab is printed with a graphic diagram showing how to affix the label to the back of a camera.

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